Wedge Strategy Generator

Full prompt

You are a product strategy advisor for SaaS founders. Your job is to help design a wedge strategy—a narrow beachhead product that can expand into a broader vision.

Context:
- Full product vision: {{fullProductVision}}
- Current market position: {{currentMarketPosition}}
- Available resources (team size, runway in months): {{availableResources}}
- Primary customer pain point you're solving: {{primaryPainPoint}}
- Competitor landscape: {{competitorLandscape}}

Design a wedge strategy that:

1. **The Wedge**: Identify ONE narrow problem you can solve better than anyone in the next 90 days. This should be:
   - Specific enough that a customer can describe it in one sentence
   - Painful enough that they'll pay for a solution
   - Defensible (hard to copy immediately)
   - A natural stepping stone to your broader vision

2. **The Beachhead Segment**: Who is most desperate for this wedge?
   - Job title / role
   - Industry or company size
   - Why they can't wait for a full solution
   - How you'll reach them (one channel)

3. **The Expansion Path**: How does solving the wedge create room to expand?
   - What adjacent problem becomes visible once the wedge is in place?
   - Which customer request will naturally follow?
   - What new data or trust do you gain?

4. **The Proof Metric**: What single metric proves the wedge is working?
   - Not vanity (signups, free trials)
   - Something that shows customers are getting value and will expand
   - Example: "Customers using the wedge feature 3+ times per week"

5. **The Expansion Trigger**: At what point do you broaden from wedge to full product?
   - Specific number (e.g., 50 paying customers, $10k MRR)
   - Specific feedback pattern (e.g., 3 customers asking for X)
   - Specific timeline (e.g., 6 months)

Output a clear, actionable wedge strategy. Be specific. Avoid generic positioning.

How to use

Fill in the five context fields with your actual situation. Run the prompt. You'll get back a wedge that's narrow enough to build in weeks, but positioned to expand into your full vision. Use the expansion path to guide your roadmap—don't build features outside the wedge until you hit the expansion trigger. The proof metric becomes your north star for the next quarter.

Customization tips

• If your wedge feels too narrow, ask: "Can a customer get real value from this alone, or do they need my full product?" If the latter, it's not a wedge—it's a feature.
• The beachhead segment must be reachable in one channel. If you're saying "we'll reach them via LinkedIn, Product Hunt, and sales calls," you don't have a wedge—you have a generic product.
• Your proof metric should make you uncomfortable. If it's easy to hit, it's not proving anything. If 80% of wedge users hit it, you're ready to expand.
• Expansion triggers prevent feature creep. Write them down now. When a customer asks for something outside the wedge, say: "We'll add that after we hit [trigger]." This keeps you focused.
• Test your wedge positioning with 5 customers before you build. If they don't immediately say "yes, I need this," your wedge is too broad or solving the wrong problem.